Something Doesn't Belong... Or Does It?

Over Columbus day weekend I was hiking in Letchworth State Park. I was on a trail and I looked up in the distance and saw a mailbox in the middle of the woods. I thought to myself, "this is strange." 


When I got close enough to read the sign on the mailbox I saw a second strange thing. The first word I was able to read was "Wegmans." So my next thought was, "I love Wegmans, but what is Wegmans doing in the middle of Letchworth?" Finally I got close enough to read the entire sign and it said something about the Finger Lakes Trail Passport Program. I then remembered I was on the Letchworth extension of the Finger Lakes Trail. So as I continued my hike, I still didn't know what the mailbox was for, but I understood it enough that the mystery did not hinder my mind from enjoying my hike and I moved on. 

I then forgot about the strange mailbox in the woods until today while browsing the New York Outdoors Blog and stumbling across this article about the Wegmans Passport to Family Wellness Program. basically, this is a program where families can hike parts of the Finger Lakes Trail, find these mailboxes, and make a rub of the plaque on top of the mailbox in their booklet. This Program offers coupon and prize incentives for anyone who participates. Why does this program exist? To get people outdoors and exercising (which is making the world a better place) and to provide a sort of Finger Lakes Trail 101 for people not familiar with it.

Long story short: I now understand the mystery of the mailbox and love Wegmans even more. 

Thank You Wegmans. Thank You for being a great store and for being really involved in the local community and for supporting worthwhile programs like the Finger Lakes Trail.